Keeping your website current is vitally important especially if your site will feature designated or date dependant content such as news, events, case studies, press or financial releases etc. Commitment to site maintenance should be viewed from the outset as an essential part of an overall web development programme. Ignoring key or periodic maintenance can be detrimental and could give the perception that the company is in stasis when in reality it may actually just be too overawed with daily activity to dedicate the time.
If you haven’t the skills or the time to undertake updates yourself then don't worry our maintenance service is on hand to assist you. Many of our clients find that having a maintenance agreement can be far more efficient and cost effective by the time you have offset purchasing software licence's/development of a management system, staff training and time taken out of your daily schedule. The following are some of the areas covered by typical maintenance:
• Removing old content from your site
• Adding new content, images, or updating existing pages
• Regular updates to your website, daily, weekly or monthly
• Design revisions to reflect changes in I.D. or Brand
• Navigation extensions or revisions
• Preparation and management for downloadable content
• Deploying new web technologies
• Installation of server components to run specific services
• Bespoke form scripting
• Hosting upgrades and domain management
• Submitting your site to directories or search engines
• Arranging search engine optimisation programmes
• Arranging link exchanges with other relevant websites
We are also able to help with other specific updates or maintenance please contact us with your individual requirements.
You can rest assured that all updates are carried out promptly upon receipt of all required information from you.
Alternatively should it be necessary for yourself or staff to manage site content internally we can construct a Content Management System based around the areas of revision. As most client requirements are usually unique these systems are developed around a bespoke design with functionality tailored to your management requirements.
Live updates will be delivered through a web browser based environment that will require no knowledge of HTML editing, programming etc. Content will be published in real time and will be immediately available for review. Should cost impact or outweigh developing a bespoke CMS Diablo can also offer alternatives for managing site content internally through readily available software such as Macromedia Contribute. While this option will assume a small level of application knowledge it will be minimal and facilitate a highly cost effective site management solution.
All websites need to be hosted; the level and costs of which will depend on the requirements of the site. Informational or static sites may only require basic hosting services whereas a fully enabled e-commerce site would require database connectivity as well as a secure space for online transactions.
The type of hosting required is also dependant on a sites estimated traffic, activity, size or source of download material, technologies or components required to run services and available budget. Diablo is affiliated with the leading web hosting companies in the UK. This means we can provide anything from a basic shared hosting package right up to a fully dedicated hosting solution. On a practical level hosting the site for you gives us greater control for live testing and adding server components or upgrades without delay. It also reduces access problems associated with an unnecessary chain of parties and allows us optimum control should we need to set secure areas for your staff or client. We are happy to assist you with all your hosting requirements and should you wish to migrate from your current host you should find our rates very competitive.
Every website needs a domain name and finding and managing the right ones for your business can be a challenge. To help increase the flow of web traffic many websites have several domain names all pointing to one primary site. With domain names requiring renewal every 1 or 2 years careful management is therefore essential. Missing a renewal date can result in your domain name being lost. To avoid this we can handle the registration and associated management of your domain names for you ensuring that renewals are dealt with quickly and efficiently.
Any online communication strategy does still require the use of offline promotional activities to support a company’s brand and create public awareness. Most businesses operate in highly competitive markets so generating awareness through a variety of media cannot be over looked. Traditional advertising is a proven source of generating website traffic; it has the advantage of being able to easily communicate your USPs graphically unlike a web based listing which also has to compete with a multitude of often irrelevant competition.
Customers also subliminally associate a company’s commitment through advertising and supporting literature as faith in the quality of its own services and goods. Although it is recognised that cost is often a contributing factor in the decision to commit to advertising or corporate literature there are a range of effective solutions which will assist in successful promotion of your brand without requiring a large amount of allocated budget which include mail shots, email marketing, advertising (web & traditional media) and promotional gifts.
See also the promotional design area for further information and examples or contact us direct with your specific project requirements.
Though our principles are strong and we don't allow ourselves to be ruled by design trends or stark function we carefully construct our sites as to not inhibit excellent response from major search engines or targeted campaigns. In support of this we have formed an alliance with several Search Engine Optimisation companies that offer proven results and can provide us with site specific analysis to further enhance SE performance and ranking. Should you wish to create sponsored links or design a specific campaign we can tailor something to make effective use of your desired spend.
Recent website design examples are available throughout the site however this represents only a small selection of our market coverage. If you would like to discuss your web design or maintenance requirements with us please visit the contact or quote area for further assistance.